Loyalty Law

10 08 2010

Here is the brand new TV commercial I have produced with ABF Pictures for Loyalty Law. The ad sees the unfortunate ‘Accident Alan’ trip on a loose paving stone, crash his bike and car then have a workplace accident involving a falling bookcase and a badly fitted light. The aim was to take a different angle on personal injury adverts and use a bit of humor to lighten up an otherwise serious subject matter. The ad was produced in just over 3 weeks and involves 3 main characters: Accident Alan, Lauren Order and a physiotherapist with no name*. It is scheduled to air in the UK shortly so keep your eyes peeled!!

*True at time of posting but subject to change, actually I came up with the last 2 names just now…..hmm

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